Tag Archives: American beer

Coors Light

18 Aug

Coors Light

Brewer: Coors Brewing Company

Location:  Golden Colorado

Clever Marketing: Two stage cold activation labeling (Mountains Turn Blue)

Alcohol Percentage:  4.2%

Survey says:  The mountains were blue when we opened our 24 oz. can, nicknamed the Silver Bullet. I assume that means we were tasting it at the right temperature. Coors Light is a very highly carbonated beer and very light in color. It has just a hint of beer aroma. The flavor is very mild, almost sweet with just a slight bit of yeasty taste. One panelist likened the flavor to that of a white wine spritzer. There was no hops flavor or bitterness, but a slight grain note was detected. It was refreshing and overall not too bad.

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Miller High Life

5 Aug

Miller High Life

Brewer: SABMiller/Molson Coors

Location:  Milwaukee, Wisconsin

Marketing Slogan: The Champagne of Beers

Alcohol Percentage:   4.7%

Survey says: Miller High Life has been around since 1903. It is not to be confused with Miller Genuine Draft (MGD) which is cold filtered and non-pasteurized to better resemble true draft beer taste. The slogan about being the Champagne of Bottled beers originated because of its supposed high level of carbonation similar to champagne. We however did not detect this in our sample and the panel actually felt that it had a low level of carbonation. This beer is very smooth and mellow tasting. It has a nice light flavor with no bitterness or hops flavor. It definitely has more flavor than Bud and no bad aftertaste at the end of the glass. One panelist felt that this beer flavor is exactly what you would expect if you were to buy a draft beer at a dive bar. Overall the panel felt it was just OK, nothing to write home about or reason for suddenly joining the High Life.

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Busch

3 Aug

Busch

Brewer: Anheuser-Busch InBev

Location:  St. Louis, Missouri

Marketing Slogan: Clear and Bright as Mountain Air

Alcohol Percentage:   4.6%

Survey says: Busch was the first beer introduced by Anheuser-Busch after prohibition was repealed. The current version of this beer was introduced in 1955, as Busch Bavarian Beer. This beer is very light and refreshing. It is highly carbonated which adds to its flavor profile. There is a hint of sweetness in the flavor but really no hops flavor or bitterness. It is relatively bland but smooth. It stays smooth until the end of glass too. It is very easy to drink and would be great at a ball game or when out for pizza. The panel really enjoyed this brew and preferred it over either Bud or PBR.

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Budweiser

2 Aug

Budweiser

Brewer: Anheuser-Busch InBev

Location:  St. Louis, Missouri

Clever Marketing: Budweiser Clydesdales and Budweiser Frogs

Alcohol Percentage:   4.8%

Survey says: Budweiser is touted as “The best selling beer in America.” It has over 50% of the U.S. market share. Also known as “The King of Beers”, the beech-wood aged giant is extremely bland. It is not highly carbonated and if anything it tastes almost watered down. It is definitely not offensive in any way, but the flavor is very weak with virtually no hops flavor. One panelist commented that it almost tasted like mineral water.On the brighter side, it did not get a raunchy aftertaste at the end of the glass.  If you like very light tasting beer with no real flavor this Bud’s for you!

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